Debate: 0610 Ms Goh's COMMENTS (July 2010)

Debate 06/10

Advertising

Proposition 1st speaker

Content Definition.
E.g. diamonds
Quote.

Response: not answering the question clearly.
OP Pronunciation is not clear. Heavy accent. Difficult to understand.
Lack confidence.



Proposition 2nd speaker

Content Rebuttal: adverts encourage desire for products.

Definition: persuade audience to buy products.
385 billion US$ worldwide how does this link up to the effectiveness of advertising?
Adverts everywhere  how does this link up to the effectiveness of advertising?
Celebrity branding  need to explain how it persuades.
Evidence-based advertisement  more persuasive.
Quotes are not proof.

Response to question: able to answer question with a practical real-world example.
OP Uhm. Uhm.
Expression.
Confident.



Proposition 3rd speaker

Content E.g. Football player do not drink beer before a game. So Adverts do not portray a true picture.
Celebrities are used to endorse products because???
To create desire than to transmit information.

OP Needs more confidence.
Uh. Uh. Uh.
Fluency?



Opposition 1st speaker

Content ‘Speak Good English’ campaign
Adverts to give information, to build awareness.
Not very focused. Irrelevance.
No evidence.

Response: not able to answer question clearly in a way that links to the topic of advertising.
OP Speaking in full sentences.
Eye contact with audience.
Hand gestures used.



Opposition 2nd speaker

Content Advertising cannot create a need that previously exist. Scarcity is a fear that one will miss out on something or on buying a product.
Anti-smoking campaign is prevalent but no of smokers have not dropped.
Consumers are not helpless victims. Should not underestimate…

Response: Need to elaborate.
OP Reading from notes.
Monotonous.
No expression.



Opposition 3rd speaker

Content e.g. Calsberg beer. Advertisements are informative and allow for comparison.
Consumers have to be willing. Advertisements cannot create a need that did not previously exist.
No rebuttal?
OP Clear. But reading. Lacks eye contact. No hand gestures.
Quite soft.













Pleasure of reading can never compete with the pleasure of visual entertainment

Proposition 1st speaker

Content Definition? Examples given instead.
Image???? Point is not clear.
E.g. Twilight.
Watching the movie is more engaging.
The special effects are particularly exciting.
Clearer understanding of the story, especially of action sequences
OP Need to be louder.
Lacks confidence.
A little accent.
Not prepared.



Proposition 2nd speaker
Content Virtual world versus real world.
Different perspectives??? Can see from different perspectives?
Point is not clear.
Can be enjoyed by many at the same time social activity??? Vs reading as an individual activity.
TV is the most popular activity as proof of its entertainment value.
OP Not very clear pronunciation.
Smiles.
A little eye contact.
Mostly reading.



Opposition 1st speaker Wen Ya

Content Gives structure.
More details in the book as compared to the movie. Much of ‘Twilight’ is cut out for the 2-hour movie.
Books  imagination  many possibilities.

Need to define the type of pleasure derived.

Response to question: Dependent on different ppl? NOT a good response.
OP Loud. Clear. Fluent. Pronunciation is clear.
Need hand gestures.



Opposition 2nd speaker Lin Yuan
Content Sensational world.
Process the written information  we are invited to engage in more complex activity.
Only 1 perspective  that of the director.
Books have lasted for thousands of years. SO???
How is knowledge entertainment?
Visualization is necessary to understand something.
Response to question: Not able to accurately answer the question.

OP Reading.
Clear and loud. But not all pronunciation accurate.
More confidence needed.
No eye contact.



Opposition 3rd speaker Yi Wei

Content Can control the speed and interval of their activity so it adds on to the pleasure.
They are able to reflect and exercise their creativity and feel their intellectually challenged.
Imagination is better than special effects.
Rebuttal: Confused stand?
OP Need to be more confident.
Fluency?
Eye contact limited.



Proposition 3rd speaker
Content Movies make a person think, so it’s not a mindless boring activity.
Movies require us to think in terms of predicting what’s going to happen. The suspense is enjoyable.
Social activities.
ALL Lack EVIDENCE!
OP Hesitant and choppy.
Need to be more fluent.






Computers versus Mobile phones

Proposition 1st speaker
Content Definition given.
Decline of social manners due to decline in face-to-face communication.
Reference to expert.

Response to question: Video-chat is not widely used yet.
OP Clear and loud.
Eye contact.
Quite confident



Opposition 1st speaker (Ming-xuan)
Content Talking includes instant messaging and sms??
Anonymity give ppl the freedom of speech
Avoid awkward formalities
Advantage for those who are shy
Not threatened by the tone of the person

Response to question:
OP Clear. Fluent
But not enough confidence.



Proposition 2nd speaker
Content No rebuttal? Should rebut their definition!
Body language included in communication.
Losing out a large portion of communication i.e. tone
Lack of consciousness of body language due to lack of interaction
Abbreviations are not universally acceptable. This results in lack of clarity in communication.
No editing of text so being used to text but not to face-to-face interaction results in problems.
OP Confident. Clear. Fluent.
Eye contact with audience.



Opposition 2nd speaker
Content Anytime anywhere
More convenient so??? How does it make talking better?
Think before one sms = Think before one speaks
Communicate easily across countries so allows for efficiency of communication?
OP Clear and loud.
Fluent.



Proposition 3rd speaker
Content Due to the time lag in sms, this has resulted in people being unused to respond naturally and appropriately during actual interactions.
The appropriateness of the mode of communication depends on the situation or the person one is speaking to, e.g. will not speak the principal.
Body language is not limited to the face! Must include hand gestures.

Response to question: Able to respond on the feet in a clear way.
OP Clear and fluent.\



Opposition 3rd speaker (Ming-xuan)
Content Rebuttal: Abbreviations are used but pronunciation is the same? LOGIC?
Act before they think  learn to think before they act??? Link is not shown.
Quality of communication, technology has resulted in improvements?
Not very relevant.
OP Needs more confident and fluency.

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Presentation COMMENTS for debates (July 03/10)

Debates 03/10

13 July 2010

Question 26

Prop 1st speaker:
Definition partly appropriate, as team’s argument will be focused on the relevant aspects based on the question.
1st point: ??? Need to directly address the question.
Not prepared—no appropriate or relevant points mentioned.
Mumbling.
Weak in Pronunciation. Not easily understandable.


Prop 2nd speaker:
Advertisements target audiences that appeal to the specific audiences and shown to be appealing (too descriptive and not very focused on answering the question/ motion).
Sales trigger desire due to the discounts being highlighted but are not useful.
Advertisements draw an image that appeal. It is a lifestyle.
(Not very focused on the question???)
Use of celebrities to create trust or to trigger desire or to create an image for consumers to aspire to.
Examples given: jewellery. The Straits Times.
‘University’ advertisement??? (not relevant)
Taglines.

Response to question: Real-life example (but anecdotal) shows that people consume beyond their needs. This is because advertisements create wants and desires. Sales/ discounts advertised in supermarkets (confusing sales with advertisements).
Needs to be more fluent.
Eye contact but only with teachers.
Quite confident.


Prop 3rd speaker: Rebuttal: 1st opp speaker says that ppl are rational. 2nd opp speaker says that ppl are emotional and not rational.

Redefines ‘advertising’.
Advertisements encourage ppl to buy but do not compel. They trigger desire but do not force. So opp has to address the question directly.
Financial ability is not relevant.

Response to question: clear answer.
Confident and clear and audible. Fluent.
Eye contact with teacher and audience.


Opp 1st speaker: Definition: appropriate.
Through traditional media and alternative media.
E.g.: luxury accessories. Makeup. Mentioned specifically adverts in The Straits Times.
Those who can afford them will not have the desire to buy them even if these products are advertised.
Pre-existing desires required for them to be triggered by any advertisements.
Public will be aware of the effects of products, e.g. slimming products.
Eye contact only with the teacher.
Clear, loud. Good pronunciation. Fluent. Confident.


Opp 2nd speaker: Advertisements can generate awareness but cannot create what previously did not exist. Advertisements capitalize on fear or desire for pleasure or vanity—motivators of behavior.
Advertisements are messages.
Everyone is able to make a choice. One must be willing and able to do.
Even campaigns such as anti-smoking adverts do not reduce the numbers while the lack of such advertising has not had any visible results.
Educational function of advertising (relevant).
Innovations brought about by advertising (relevant).
Confident.
Eye contact with the teacher only.
Fluent.
Audible and clear.


Opp 3rd speaker Rebuttal: have to address the fact that ppl have different personalities and are triggered by different things, diff adverts.

Ppl will make decisions based on financial ability.
Adverts do not ALWAYS trigger desire.
Need to think quickly on feet. Response not fast enough.
Loud and clear.
But no eye contact.







Q22: Computers & mobile phones

Question is NOT:
Use of such devices affects our relationships.

YES:
a) Social graces and mannerisms.
b) Body language
c) Listening skills
d) Public speaking
e) Thinking on the feet


Prop 1st speaker:
Content:

Defines ‘talking at one another’.
Computer & hp: use sms & msn chat
Different ‘lingo’.
Become over-reliant on such short-forms.
Not very focused. Need to discuss why being focused on short-forms  informal. No basic mannerisms? Confused.
Barrier. Not know about the outside world.
No evidence.
Overview?
Language:

Too much uhm, like… how do I say…



Prop 2nd speaker Includes forum. Ppl communicate ideas through such mediums.
Less verbal communication which is affected. Command of English affected. Is this logical?
No evidence.
Handphones allow for other apps besides just the basic function.
Again, need to focus on the key issue.
Lang: confident and clear. Eye contact.


Prop 3rd speaker Rebuttal: clearly pointing out the lack of relevance in the opp’s argument. Short forms spill over to communication—is that accurate?
Superficial getting to know each other is that relevant? Need to link.
Less ppl have relationships. Is this relevant?
Blunt and insensitive.
Ability to not reply.
Clear and confident and loud.
The occasional awkward expressions.
Opp 1st speaker Rebuttal: frequency in communication has increased. So better at talking to one another? Explain!!!

Responsibility of the person in using the technology  possible balance but not really tackling the key issue.

Video-conferencing. Substitute to Face-to-face interaction.
Facial expressions and volume and tone are conveyed.
Ease in communication has made us better at communicating? This is correct.
Language Lingos!!!
Confident. Clear. Loud.


Opp 2nd speaker Content: Again, repetition of idea for video-conferencing.
Facebook  get to know friends better???
Help ppl to see common interests? Is this relevant for ‘talking to each other’???
Language: Weak pronunciation. Difficult to understand.
Lacks convincingness. Lack of confidence. Need to be more confident.


Opp 3rd speaker Frequency of typing increases. So??? How is that relevant?
Short forms means more efficient communication which aids communication than less.

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